Happy Spring! April 2024 Newsletter
Latest Kelowna stats and a great read on Social Media does it sell your house?
Interesting Article Indeed:
SOCIAL MEDIA – DOES IT LEAD TO LEADS?
In 2023, HubSpot reported that the main reason 63 per cent of realtors were using social media was to promote their property listings. Given today’s digital landscape, this hardly comes as a surprise. But does social media really lead to leads for realtors? Another excellent 10 minute read from REM Magazine on how to make social media work for you.
“Views don’t necessarily equal deals,” explains Kelly. “I didn’t get a legitimate lead until I went to a presale in Mission and ended up closing four deals off of that one video.”
But, it took time and a consistent social media presence for Kelly to gain that level of influence from a single video. Gaining credibility and trust might be more important metrics than views, impressions and engagement rates — even if they can’t quite be quantified.
Here is the link to the article:
https://realestatemagazine.ca/social-media-for-realtors-does-it-really-lead-to-leads/
